Among the participants were representatives of carmakers Fiat Chrysler, Ford and General Motors, traffic data provider Inrix and navigation system manufacturer TomTom as well as tier one supplier Robert Bosch GmbH. The wide spectrum of participants highlights the significance of an industrywide collaboration in the area of digital mobility data, said HERE in a press release. The meeting in Auburn Hills followed up to an initial meeting in Berlin in July where 16 companies participated.
The background of the activities is that the automotive camp is looking for ways to commercialise the data generated by connected cars and eventually to identify new business models based on these data. According to experts, a connected car, whether in autopilot mode or manual, generates several Gigabytes of data every minute – data that can potentially be used for a great variety of applications, from location-based advertising to predictive maintenance and traffic forecast on a very fine-grained and individual basis. Towards this end, these data have to be stored and processed in the cloud. The HERE group believes that in order to implement automated driving it is essential to share these date globally. This requires the data format to be standardised.
“The increasing interconnectivity of the vehicles is changing the automotive industry sustainably”, said Ogi Redzic, Senior Vice President of Automotive at HERE. “A future without traffic accidents becomes more likely if as many participants as possible collaborate to enable cars to gain a comprehensive perception of their environment.”
To meet the promise of autonomous driving, all traffic participants must be able to exchange data, and this makes industry-wide standards a necessity,” commented Gerrit Schneeman, senior analyst from market researcher IHS.
The Auburn Hills meeting was already the second one where the industry met to define these standards. The first one took place in Berlin in July. Topics at the second meeting were data content, safety, security, anonymisation as well as technical exactness and